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WayPoint Team

The WayPoint team represents decades of experience in distribution management best practices, profit analytics, business costing, business accounting | finance, and database processing. We’re proud to be part of our clients’ working teams, collaborating on their strategies for success, and adding millions to their profit lines.

Randy MacLean


As President of WayPoint Analytics, Randy MacLean invented Quantum Costing™ and the industry’s leading costing system, helping clients realize profit gains of 200% and more. The best-selling author of three profitability books, he and his team advise top distribution companies on profit-related best practices.

Bruce Merrifield

VP Client Services

A partner of WayPoint Analytics, Bruce Merrifield is a well-known and sought-after expert and speaker on high-performance distribution management, and is one of the most successful turn-around advisors for distribution channels. Bruce is a graduate of both Princeton and the Harvard Graduate School of Business.

Diane MacLean

Vice President

As co-owner and Vice President of WayPoint Analytics, Diane was also the founder and producer of the Advanced Profit Innovation Conference for 9 years, where distribution executives gathered to network and learn about the latest profit strategies from ten or more of the top authorities in industry profitability.

Tom Myers

Director, Technical Services

As Director of Technical Services, Tom leads the technical team at WayPoint, working closely with clients to ensure their data flows seamlessly and successfully into the WayPoint Analytics system.

Ken France

President, WayPoint Canada

As President of WayPoint Analytics Canada, Ken helps wholesale distribution companies increase cash-flow and profits while working on issues unique to the Canadian market.